[회사설명]

해외 유명 패션 브랜드 한국 전개 기업 [외국계] 


[모집부문]

Performance Marketing Specialist (대리급) 


[담당업무]

[ Performance marketing specialist for OMC team ]
1. Create and execute a strong performance marketing strategy & execution plan for Lacoste Digital Flagship and Digital Marketplaces’ goals and objectives.
2. Plan and execute,, optimize all digital acquisition and conversion activities.
(SA, DA, SEO, ShoppingAD, in-platform AD)
3. Manage digital marketing budget to ensure the ROI of each campaign and to reach key digital KPIs.
4. Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
5. Identify trends and insights, and optimize spend and performance based on the insights.
6. Manage communication with agencies and multiple vendors in order to achieve objectives.
7. Work closely with X functions and region and digital agencies to share funnel conversion improvement ideas, feedback & present results.
8. Analyze and provide insights and recommendations to continuously improve website traffic with Google Analytics, dashboards and relevant business tools
9. Share digital market insights and market trends with team

[ Digital expert in branding marketing ]
1. Take the lead on the operational work of the digital branding campaigns with Marketing team. (Internal and global)
2. Challenge & validate digital media plan according to global recommandation & ECOM media reality
3. Operation preparation of the campaign with digital agency.
4. Campaign follow-up, analyze & challenge of budget spendings and first KPIs
5. Share with Lacoste Global campaign key insights


[자격요건]

- Experience: +3 years of e-Commerce in the e-Performance marketing area.
(Working experience with digital agencies preferred)
- Experience building effective multi-channel marketing strategies
- Knowledge in using digital ads platforms such as Facebook Ads, Google Ads
- Analytical skills and leverage data, metrics, analytics, and consumer behavior trends to drive actionable insights & recommendations
- Experience with Google Analytics and proven ability to capture and collate data in a presentable and useful way
- Ability to draw insights and make recommendations and implement changes to the increasing traffic and conversion
- Excellent communication and stakeholder management skills
- A positive, collaborative and solution-focused attitude
- Fluent in English
- Ability to coordinate a project
- Multi tasks and fast learner
- Good communication skills
- Team player (many interaction with other department)
- Deadlines and results oriented 


＊근무지

서울


＊직급

[대리급] 


[제출서류]

국문/영문 이력서 및 자기소개서 

 

[제출처]

담당자명   남정아 이사

전화번호   02-6281-5009


www.nterway.com



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㈜엔터웨이파트너스는 주민등록번호 수집 금지 법령과 공정화에 관한 법률에 의거하여, 다음과 같은 정보를 수집하지 않습니다. 

1. 구직자 본인의 생년월일을 제외한 주민등록번호

2. 구직자 본인의 용모,키,체중 등의 신체적 조건 / 출신지역,혼인여부,재산 / 직계 존비속 및 형제자매의 학력,직업,재산