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담당업무
ㆍMarketing planning & implementation - Resource allocation: Products mix against targets, A&P allocation efficiency - Long-term franchise strategy and planning: portfolio growth, alliance/business partnership - Timely report the supervisor according to objectives mutually agreed upon from year-to-year. - Take a ownership of specific brand performance measures - Perform developmental project base such as secondary market research, data analysis and etc. - Conduct a variety of administrative functions such as medical legal mark-ups, material development, clinical study utilization & field force communication, all essential to the day to day operation of the brand ㆍKey customer management :
- Regular visit to target physicians - Provide physicians with updated highly scientific information on product & disease - Shape physicians’ view on the disease and establish need for product ㆍScientific program support - Develop key speakers to become strong advocates for the product & therapeutic class - Lead scientific initiatives to build clinical evident and implement medical programs - Search & provide updated articles on the product and develop key message - Deliver MR product training ㆍPeople, Capabilities, and Management: - Talent acquisition - Responsible for compliance with all legal requirements of company policies and ensure strict compliance
자격요건
ㆍ2~3 years of sales & 3~5 marketing experience : Must (5년 이상 Sales & MKTing 경력) ㆍCommercial experience of Diabetes mellitus / Cardiovascular field in pharmaceutical firm : preferred ㆍIntermediate English communication/Presentation skill ㆍHigh level communication skills ㆍProven project management skill (in the planning and new business case) : Understanding of P&L analysis ㆍCreative and innovative approaches to problem solving ㆍStrategic orientation
ㆍPro-activity and willingness to initiative
ㆍAbility to foster and manage productive biz relationship with external stakeholders
근무지
ㆍ한독 본사 (서울시 강남구 테헤란로 132)
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