[담당업무]

- Develop NPD (New product development) / launch & activation plan to contribute brand growth

- Develop business growth strategy and gain cross-functional alignment to develop innovative and achievable business plans

- Develop longer-term brand growth plan including new product pipeline and brand evolution strategy

- Analyzes key performance indicators and financial reports such as brand sales, market share, offtake, and PnL

- Conducts consumer/market research to find new opportunity area

- Develop and implement Integrated marketing communication (TVC, PR, digital, Instore) 

- Develop effective P.O.S.M (merchandising tools) and promotional package based on specific channel / shopper insights.

[자격요건]

- Bachelor’s degree and above with relative brand management experiences

- More than 7 years of FMCG or OTC marketing experience

- Ability to speak and write in English and Korean fluently

- Strategic thinking & analytical and problem-solving skills

- Consumer obsessed & agile mindset