담당업무

1. Public Relation
- Builds and maintains professional relationships with key media, celebrities, influencers, and stylists 
- Handle the house ambassador project
- Supervises all PR activities, manages sample set and sample loan requests by working with the appointed PR agency 
- Press seat arrangement and maximize press coverage during Milan fashion show
- Report weekly and monthly PR report to HQ 
- Translate global press release and pitch to target media for press coverage
- Liaise with PR agency to maximize celebrity endorsement and press coverage in media
 
2. Digital Marketing 
 - Manage Kakao planning and contents according to online media plan
- Report weekly and monthly Kakao report to HQ 
 - Communicate with APAC and HQ about digital actions including paid social and Kakao
- Initiate local influencer activities such as offline events/promotion planning and execution
 
3. Event / CRM
- Plan and organize all kind of events including press and store event (store opening, seasonal store, pop-up) 
 - Review the result and post-activity measurement
- Order and manage GWP
- Manage the commercial assets for Milan fashion show
 
4. Planning & Budgeting
- Plan and manage marketing budget
- Maximize the cost efficiency and ROI
- Review and report cost spending within budget per project 

자격요건

ㆍ학력 : 대졸이상

ㆍ경력 : 경력5년↑

-Bachelor`s degree in the field of  communication, international relations, PR & Marketing, preferably
-5 years of work experience for PR and advertising in mutination company
-Luxury and fashion field 경력 필수
-Fluent in spoken and written Korean and English 

우대사항

ㆍ영어능통자(원어민수준)

ㆍ관련 학과 전공자

ㆍ관련 자격증 보유자

ㆍ유관업무 경력자 (5년)

ㆍ외국어 : TOEIC 800점 이상