- [Responsibilities]
- 1. Market Research: Understand the market trends, customer needs, and the competitive landscape to inform product development and marketing strategies.
- 2. Product Messaging and Positioning: Develop clear and compelling messaging that differentiates the product in the market.
- 3. Go-to-Market Strategy: Plan and execute the launch of new products and manage the cross-functional implementation of the plan.
- 4. Sales Enablement: Equip the sales team with the necessary tools and materials (e.g., sales training, product collateral) to sell the product effectively.
- 5. Content Creation: Develop marketing materials such as blog posts, case studies, and product videos to drive demand and adoption.
- 6. Performance Analysis: Measure and analyze product marketing initiatives` effectiveness and adjust strategies based on data-driven insights.
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[Requirement]
- 1. Bachelor’s degree
2. 3~10 years marketing experience in medical devices and/or pharmaceutical industry, focusing on Product marketing
3. Product, procedure and market knowledge of endoscopy will be a plus
4. Cross-Functional Collaboration: Experience working with product management, sales, and marketing communications teams to launch and support products.
5. Project Management: Proven track record of successfully managing product launches, marketing campaigns, or similar projects.
6. Communication Skills: Excellent verbal and written communication skills to articulate product value propositions and to create compelling marketing materials.
7. Analytical Skills: Ability to analyze market data, consumer behavior, and performance metrics to inform decision-making.
8. Creativity: Innovative thinking in developing marketing strategies, campaigns, and content that resonates with the target audience.
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전형절차
ㆍ서류전형 > 1차면접 > 2차면접 > 최종합격
ㆍ면접일정은 추후 통보됩니다.
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유의사항
ㆍ허위사실이 발견될 경우 채용이 취소될 수 있습니다.
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