글로벌 Top 급 Medical Aesthetics 기업에서 사세 확장에 따라 IMC를 강화하고자 IMC 실무 경력직을 충원 채용합니다. 1. 근무지- 서울 강남 본사 2. 근무 타입 - 정규직(수습기간 3개월, 100% 급여지급) 3. 주요 업무 Report to IMC Team Head, Dotted report to 임원 1. Lead IMC Strategy and Implementation - Lead IMC Strategy with working closely with Market Intelligence team / PR team / Brand team. - Develop and execute IMC plan, campaigns, programs to support business / brand initiatives. - Lead a consumer marketing content powerhouse. - Develop key communication messages. - Lead TVC Creative development and Production. - Develop core assets for Owned, Paid, Earned Shared media. - Develop strategic media plan (ATL, OOH, Digital, BTL) - Maximize consumer engagement through various activities. - Work closely with local MI, PR and Brand marketing team and APAC to align strategy. - Post-campaign analysis. KPI and track regularly to ensure the outcome. - A&P budget planning and management - Agency management (Advertising, Creative boutique, Digital Marketing, Media) 2. Digital Marketing - Set strategy for CDJ Optimization - Strategize & Activate Influencer marketing and engagement programs. - Social Media Activation and Management - Create sub-culture on IG and New digital media (e.g., Tik-tok, Youtube, etc.) - Activate owned channels. - SEO / SEA Optimization
3. People Management - People manage, strong team building and capability development. [Qualification] * Bachelor’ degree (or above) * 7~10 years of experience in duties *Experienced IMC experiences *Excellent expert on social media (Facebook, Instagram, Youtube, Twitter, Tiktok, Live streaming platforms) *Deep understanding of media performance and contents analysis *Good skills of communication and presentation in Both Korean and Business English *Experience in Media planning is a plus *에이전시(광고, 디지털, 크리에이티브 등) 경력자 *기업체 경험 - 기업에서 IMC/브랜드 커뮤니케이션 경력자 *FMCG(소비재 전반) / 화장품 / 제약 / 의료기기(화장품 관련 선호) *Great collaborator and Proactive problem solver [전형 절차] * 서류 전형 * 면접 전형 (면접 과정은 진행과정에 따라 변경 업데이트 될 수 있습니다) 1차/2차(최종) [지원방법] * 국문 및 영문 워드 이력 파일(포지션 관련 중요한 디테일한 경력내용, 최종 디테일한 연봉 정보, 고정 기준 현실적 희망 연봉대, 회사별 퇴사 이유 및 지원 동기 포함, 사진 부착 선호) * human@HLBpartners.com으로 이력 송부, Fit한 분에 한해 개별 연락 드리며, 상세 JD 공유 |